Let us help you get found...

and inspire your prospects to take action

Attract

When your prospect is browsing or searching online, will they find you in their Facebook feed or Google’s results? We can make that happen.

Engage

Once you’ve got their attention, what do you say? We find out if they’re researching or ready to buy. And we’ll set you up to deliver the right message at the right time.

Measure

John Wanamaker famously said: “Half my advertising is wasted - trouble is, I don’t know which half.” Today you can tell what works and what doesn’t. We’ll help you test, tweak and improve - and maximise ROI.

Features

1

Search Marketing

Buyers and potential clients are looking for services and products like yours. But are you there to receive them, and ready to inspire them to take action?

Optimising your website for search engines like Google is smart and cost-effective. Done well, it’s like a gift that keeps on giving.

We’ll help you raise your online presence, and put your brand in front of prospects at the right point in their decision-making process.

2

Content Marketing

Compelling content is the foundation of your online marketing.

Information educates, entertains, answers questions, solves problems, enhances your reputation … and convinces prospects to take action.

It might come in the form of a blog post or video, ebook or webinar.

And one thing’s for sure. Without great content the rest of your online marketing efforts will be in vain.

3

Video Production

People love watching stuff online, and businesses that have harnessed the power of video enjoy better engagement, conversion rates and sales.

You’ll turbo-charge your branding and reputation with a professionally-produced, captivating video on your homepage and elsewhere on your website.

At Dando we help clients produce great video as part of an overall content strategy.

4

Email Marketing

Spam and Nigerian conmen have a lot to answer for. They’re the main reason people regularly ask: “Does email marketing still work?”

The resounding answer is: “Absolutely.”

Done well, email builds brands, relationships and trust. It sparks referrals and drives sales that cost a fraction of other tactics.

Savvy businesses agree. If they only had one marketing weapon available, it would be this one.

5

Social Media Marketing

Sceptics might scoff, but social media can massively extend your organisation’s reach and attract potential new customers to your website or social properties.

We’ll help you find out where your target audience hangs out online. If you join the conversation, and focus on being helpful and providing value, you’ll reap the social rewards over time.

Just steer clear of the hard sell - it’s more likely to turn them away than make them want to buy..

6

Analytics, Measurement and Reporting

We use a myriad of online tools to effectively analyse data from client’s businesses and their competition with the aim of continuous improvement and increased sales.

We can help you measure performance against your business objectives by accessing the gold nuggets deep within the data.

It doesn’t matter if you’re an ecommerce site selling products or services or a business looking for information to help your sales force get leads ... you’ll drive more conversions with better data intelligence.